Sovrn brands itself as the ad network for the independent web, focusing on transparency. Sovrn’s bidding options are flexible, offering waterfall bidding for small content creators, which makes it easier for them to switch from AdSense. Then, they have the option to switch to server-to-server bidding and header bidding.
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Sovrn offers a full-service solution in which you can completely externalize your ads operations, developing customized strategies to optimize monetization through all kinds of ad types.
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Minimum payout for Sovrn is $25.
Sovrn Commerce, formerly Viglink, also allows a publisher to earn through an affiliate link model. It has a similar system to BidVertiser and allows for competition among advertisers to buy ad space on a desirable site.
