Adshares is also a different kind of crypto ad network. Instead of working like Google AdSense, it operates as a decentralized platform connecting publishers and advertisers directly, so they can cut deals without any middlemen.
Adshares enable advertisers to access programmatic ads across metaverse, games, AR/VR, mobile apps, and websites. For publishers, it allows monetization of any digital space.
It has an open-source SDK that allows developers to seamlessly integrate the entire blockchain ecosystem and enjoy transparency in their ad campaigns.
The result is the elimination of bad actors that have become prevalent in the ad industry.
Features:
- Low fees due to the open ecosystem
- Decentralized ad servers
- Instant payments from advertisers to publishers
- Censorship-free
- Real-Time Settlement instead of Bidding
Pros:
- Direct transactions between publishers and advertisers
- Less prone to fraud due to transparency features
- Available for small advertisers without huge budgets
Cons:
- One-by-one transactions with publishers